Depuppi
Old wine new style
YEAR:
2014
CONTRIBUTION:
Logo design
Visual identity
CREDITS:
Abcproduction+
Depuppi is an ancient family of winemakers determined to balance a tangible heritage with a new approach, as a transition mark from father to sons.
Together with the client, we discuss many scenarios; then we decided to make a contemporary logo out of the family coats of arms.
We reduced, simplified, we thought of digital applications, defining a new sign; undoubtedly less fascinating than before, but proper for current requirements.
Color palette
Red wines
White wines
7667C
Reserve wines